Dominant Domains Unite to Form the Web3 Domain Alliance

Recent developments from the Lisbon Web Summit include the announcement that Unstoppable has joined the Web3 Domain Alliance (W3DA).

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Unstoppable with Bonfida, Tezos domains, the Polkadot Name System, Hedera, Syscoin and Klaytn domains have formed the Web3 Domain Alliance (W3DA) to promote the growth of web3 domains.

The group's goal is to forestall Web3 domain collisions, harmful phishing efforts, cybersquatting, and cybercriminals acting as Web3 "top-level domains." Since none of the Web3 domains are governed by any kind of established structure or central authority, an alliance was created to fill that void: the W3DA. Developers should self-regulate to keep the industry moving forward and maintain web3 security for users.

The group's mission is to facilitate growth in the web3 naming business by establishing best practices. It's a first-of-its-kind service released at a pivotal moment as web3 speeds toward widespread adoption, making it a category-defining move.

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