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Sep 9, 2024

Top 3 Reasons Crypto Projects Fail

Born from Bitcoin's success, the crypto industry promised decentralized solutions beyond just money. 

However, as the market expanded, so did the hype — along with the pitfalls. 

Let's explore what makes some projects thrive while others fail 

Reason 1: Attempts to Outperform Other Projects For example, Bitcoin has created a decentralized, secure, and permissionless digital network without a central authority. 

 

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It has set the standard for digital money with unmatched network effects. Competing with Bitcoin's established dominance is nearly impossible.

Projects attempting to replace $BTC, $ETH, or $SOL often fail due to the established network effects and trust these cryptocurrencies already possess. The advantage of older projects creates a natural monopoly. 

 

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Even if a new cryptocurrency offers superior technology, it will struggle against the entrenched positions of its more experienced counterparts.

Reason 2: Misaligned Incentives Bitcoin's success depends on aligned incentives—miners secure the network, benefiting all participants. Conversely, many crypto projects rely on VC-backed models, leading to misaligned incentives and short-term profit goals.

 

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VC-backed crypto projects often reserve a significant portion of tokens for early investors and teams, which can result in early cash-outs and a lack of commitment to long-term success.

These crypto VCs and teams typically rush to public sales to cash in quickly, leaving the project underfunded and incomplete. As a result, retail investors become exit liquidity with minimal chances of success.

 

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Reason 3: Regulatory Crackdowns Even if a VC-backed project succeeds, regulatory crackdowns can still crush it. The SEC frequently targets projects conducting unregistered public token sales, resulting in delistings and token price crashes.

 

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How to find the good one? Good projects are built on Bitcoin’s principles: decentralization, openness, and permissionlessness. They avoid centralization and prioritize resilience and censorship resistance.

 

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Seek projects that are open-source, meritocratic, community-owned, and have bootstrapped to the product-market fit stage. Fair launches and predictable economic policies are key. 

Steer clear of projects that print tokens without backing, lack defined economic policies, or have incentives misaligned with their core value proposition. Good projects prioritize decentralization and security.

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