NFTs can be used to track people in the metaverse



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These innovations have significantly transformed our views about how we interact and collaborate, with long-lasting habits created in digitally connecting and cooperating – a crucial component speeding involvement with the metaverse. Virtual experiences like Travis Scott's Fortnite performance have helped to further the development of in-game socially engaging experiences. A multi-platform hypersocial virtual experience, on the other hand, is yet to hit the market.

We also recommend that you read about the most recent OpenSea updates and how Magic Eden plans to secure royalties for NFT creators.

Decentralization allows for the experimentation of community-led techniques, such as encouraging particular behaviors and enabling the collective to determine its own preferences. Scaling this technique up to billions of individuals causes issues since individual screening is impossible. Legacy social media platforms are dealing with this problem by using shadow banning and other filtering methods. To combat misuse, a frequent approach advocated by Web3 proponents includes algorithmic detection and motivated moderation, although this fails to account for the nature of a multichain metaverse.


Moving moderating tools upstream might be a viable option. Twitter has successfully tested such a procedure. By displaying warning messages before posting tweets, 9% of users were persuaded to cancel their Tweets. Overall, the research determined that this technique resulted in a 6% decrease in inflammatory tweets. Implementing a metadata standard and integrating it with decentralized identifiers (DIDs) might offer a path for ethical moderation that does not infringe on privacy while ensuring responsibility. A multichain technological standard would guarantee that NFTs produced on any chain can be tracked back to their metaverse origin. NFTs might be imbued with verifiable credentials, allowing platforms to provide privacy to their users while also defining the conditions under which these rights would be relinquished.


More crucially, at a time when cybersecurity is becoming more critical, a metadata standard would provide individual users with better safety. According to a 2020 research from Akamai, data breaches in gaming are infamously widespread, with more than half of regular players being targeted by hackers. Because of the affluence of victims and the prominence of in-game microtransactions, hackers see this as a profitable target. Furthermore, users often reuse passwords across accounts, making credential stuffing a severe problem with the potential to spread across sectors. While not a panacea, an interoperable standard might help to consolidate individual security demands. Web3 is designed to support an identity system, which eliminates the need for sensitive data to be kept on centralized servers, making it more difficult for hackers to access. In the event that personal assets are hacked, a DID-enabled metadata standard would allow for tracing throughout the multichain metaverse.

Data standards will drive the future of the web, therefore getting them correctly is critical. Interoperability is simpler to implement from the start than it is to retrofit. We can design a new metadata standard that supports a pleasant, shared techno-social experience on Web3 by absorbing the lessons taught by the growth of the internet.

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